30 Aug

Sell Your Website Fast – How to Get Money In Your Account in Under 24 Hours

If you are looking to find a way to sell your website FAST I am going to try and show you your options. Including one strategy to sell a website that can get money into your PayPal account in less than 24hrs!

Sell Your Website in Under 24hrs!

If you are looking to sell your website and you have time… then review the options on this page!

If you are looking to sell ASAP in order to get money into your account ASAP to take advantage of a potential opportunity or cover an unexpected expense please contact me at the page here

  • ​Fast transaction!
  • No Fees or % of Sale Taken!
  • Simple/fair/transparent process

History of Buying and Selling Websites:

Over the last few years there has been a great maturation of the marketplace for selling websites.

Not long ago the way to sell a website was limited to exclusive brokers or a few forums.

Next came Flippa which did a great job to turn the process for buying/selling into a marketplace.

3 Options To Sell a Website (if you have time to wait):

Today I am happy to say there are plenty of options available to us to sell their website!



The best option in my opinion for sites making under $1k a month or sites not built well is to sell on Flippa. There is still a lot of crap/trolls on flippa so it can be hard to get premium pricing. It is not a fun experience as you feel like you are always at risk of getting screwed either as the buyer or the seller at Flippa.

They are working hard to continue to improve the quality of the websites at Flippa but it continues to have a ton of buyers and sellers that are looking to make a quick buck!



If you have the time and have built a quality website I am a big fan of using a broker. The two I recommend are…

· Empire Flippers

· FE International

Using a broker makes a lot of sense if your site is making a minimum of $500 per month, with a long history and built reasonably well (not all low quality PBN links).

The downside to using a broker is that it often takes time (4 months) to sell your website between having it screened, priced and then sold. If you are prepared to wait then this is likely the way you are going to get the best price point.



For sites valued at over the $1million dollar mark one option is to look for a private equity group in the acquisition phase.

One such company that would be worth approaching if you have a business valued at over $1,000,000 would be WiredInvestors.com.

The team at Wired Investors are doing some impressive things in this space right now and would be a great site to contact if you have a site that could be valued at over $1,000,000.

If you have time those are the options I recommend you explore to sell your website!

But there is still a large gap I see in the marketplace!

If you want to sell your website FAST none of these options work!

Sell Your Website in Under 24hrs!

If you are looking to sell your website and you have time… then review the options on this page!

If you are looking to sell ASAP in order to get money into your account ASAP to take advantage of a potential opportunity or cover an unexpected expense please contact me at the page here

  • ​Fast transaction!
  • No Fees or % of Sale Taken!
  • Simple/fair/transparent process

THE ONE Option to Sell Your Website TODAY:

There can be many reasons you want to turn your income producing website into cash in a hurry…

  • Time sensitive business investment
  • Unexpected expenses – Medical bills, Wedding, Down Payment
  • Other

In these cases waiting the 2 weeks(minimum) to 4 months to sell your website using one of the options above just won’t work!

So what do you do if you have a website that is making money but you need to sell it fast?

(Short answer /CTA is to contact me)

I don’t have the answer for everyone but if you have a website making anywhere from $50-$1,000 per month and you want to sell your website very fast for any reason you have some options!

Sell to someone in this space prepared to buy quickly.

Over the past year I have been selecting ~1 site to buy each month and often from the time the potential seller has emailed me/provided me with income proof I have been able to get money into their PayPal account in under 24hrs!

Benefits of Selling FAST

· Fast Transaction (Money can be in your account in less than 24hrs!)

· NO Fees (brokers have a $250 listing fee plus all sites take ~15% of the final sale price!)

· Expert team to handle the transfer to ensure no issues arise

· Fair multiple received when adjusting for brokerage fees and success fees

What is the downside to selling fast?

The downside to selling FAST is that for the buyer the risk is higher because due diligence can not be done as thoroughly. Therefore, the purchase price needs to be lower to reflect the increased risk.

Requirement for Sites to Sell Fast:

1. No porn/gambling R rated sites

2. Sale price Is based on earnings and not “potential”

3. No debt, accounts payable, leans or other liabilities against the site

4. Domain and content must be able to be transferred to me

5. Earnings and traffic must be able to be verified

Success Story of Selling a Website Fast:

A reader of AuthorityWebsiteIncome.com reached out to me on July 28th with an Amazon Affiliate site that was very new and was making $500/month.

He wanted to sell because with Amazon Affiliate sites the income from them is not paid out for 3 months. Due the rapid success of the site he was held back from being able to scale additional sites because his funds were tied up with the work he had done on the current site and was going to have to wait 3 months before he really started to see any of the money come back.

As a result he made the decision to sell at a reduced multiple to get cash in his account ASAP so that he would be able to scale his site creation efforts.

After sharing a couple emails and a very quick chat the sale of the website was completed and money was in his account by July 29th

He was happy to have the money to be able to execute his business growth goals and I was able to acquire a well-built site.

Sell Your Website in Under 24hrs!

If you are looking to sell your website and you have time… then review the options on this page!

If you are looking to sell ASAP in order to get money into your account ASAP to take advantage of a potential opportunity or cover an unexpected expense please contact me at the page here

  • ​Fast transaction!
  • No Fees or % of Sale Taken!
  • Simple/fair/transparent process

Source: affiliate4

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28 Aug

4 Important Lessons Niche Marketers Can Learn From Marketing Giant Agoda.com

Take it from a career traveller:

Booking a hotel is one of the most important parts of travel.

Knowing you’re going to turn up to somewhere: clean, with a good location, good price and a piping hot breakfast is peace of mind you can’t put a price on.

(But, probably about $80 a night if you could).

Which is why online travel agencies, like Agoda, are so effective.

They take the sting out of looking for a hotel, and give you all of the best prices, and locations, on one beautiful page.

 

agoda home page

 

But, Agoda is also a site you can learn a lot from.

And, not just on how to find a cheap hotel.

Their site – essentially a huge niche site – has all of the recipes for improving your site and making a lot more money.

Agoda is an excellent example of great online marketing in action.

In this article I’m going to show you a complete break down of the Agoda site.

And the strategies you can replicate yourself to create an incredible user experiences for your site.

All while putting more cash in your back pocket.

 

 


What You’ll Learn

  • How To Use Social Proof To Drive More Sales
  • The Right Way To Use Scarcity And Urgency To Convert More Customers
  • Why Reassuring Your Users Can Create Repeat Business
  • How To Up Sell So Well Even The Most Tight Fisted Person Can’t Help But Buy

A word of warning, though – you may not be able to look at your niche site the same way again after reading this.

 

(P.S. If you’d like to download a free list of 101 expensive affiliate niches click here or the image below)



1. How To Use Social Proof To Drive More Sales

Social Proof, again, is a pillar of the sales community.

Knowing that other people have used a service, or bought a product, makes you more comfortable buying it, too.

For example, which soccer game would you rather go to, the one with the crowd at the top or the bottom?

 

soccer game crowd

 

The second one, yeah? Not only is it more exciting, but more people suggests a better quality of soccer.

They wouldn’t all turn out like this to watch bad soccer would they.

Adoga has managed to get this down to a fine art.

Everywhere you look on their site there is social proof of the quality of their hotels and the deals.

Take a look at this page, which you see straight after you’ve searched for your location and dates:

 

agoda hotel social proof search

 

You can see that high numbers of travellers have stayed here

there’s nearly 10,000 reviews on the bottom one – and between 50 and 170 travelers want to stay in these two hotels alone.

This makes choosing your hotel a lot easier, because you can mentally start to weed out the good from the bad.

But the social proof doesn’t stop there.

Once you click through, you get statistics of when the last booking of the room was, and how many people are thinking about booking it right now:

 

social proof two

 

Not only does this create urgency – more on that later – this makes you feel comfortable because you’re not the first person to book this place.

You know there are other travelers staying there, and making this reservation feels like less of a gamble.

 

 

“People tend to do what other people are doing.andycrest Psychologists call this conformity, herd behavior, or the bandwagon effect. Marketers call it social proof”

–  Andy Crestodina

Click Here To Tweet This!

 

 

And, when you look at selecting your deal, you can also see which are the most popular, which can help you make a better, more informed decision:

 

agoda booking

Great reviews. Lots of travellers. Limited rooms available.

They’re making it really hard to not want to book this hotel.

 


How You Can Use This

Social Proof comes in lots of different forms to fit any niche site:

  1. Testimonials
  2. Reviews and Ratings
  3. Social Shares
  4. (Niche) Celebrity Endorsements
  5. Subscriber Counts
  6. Media/Niche Site Logos
  7. Badges
  8. Social Connections (Facebook likes etc.)

Think of all of the examples on this list that apply to your site.

Have you guest posted somewhere notable?

Have you been endorsed by someone?

Do you have a client or user testimonial?

Could people rate your product (or can you use amazon reviews)?

Can you display a share count for your best post?

List them and apply them to your page.

For example, Stuart makes great use of badges on all of his pages, so first time visitors know this site is completely legit:

 

nichehacks social proof examples

 

You may not even notice them at first, but subconsciously your brain is processing them and painting a picture of the site.

 


2. The Right Way To Use Scarcity And Urgency To Convert More Customers

Urgency is a great way to get people to buy something they want.

If they’re struggling to make a decision, but the product they want is going to be gone by tomorrow, they’ll be more inclined to buy.

I’ve spent hundreds of dollars on: T-shirts, cameras, accessories, Whiskey and flights because it was in a flash sale or because it was one of the few products left. And, you probably have too.

Combine this with the fear that your hotel deal might be $50-$100 more if you don’t buy right now, or even worse, there’ll be none left, and you have a cocktail for sales success right here.

Take a look at this hotel in Manchester.

Agoda combines social proof and the amount of deals they have left to create a real sense of urgency.

 

gotham manchester hotel urgency

 

The fact there are two people looking at it – who might book the room – and there is only one room left, adds urgency that makes someone who really wants to stay at Gotham try and beat the other two people to the booking.

Whether it’s factual or not remains to be seen, but it’s a remarkable strategy.

Even if I change the dates to a little further away, their entire booking page is filled with urgency and scarcity comments that fill you with a rush, and desire, to book.

 

gotham limited rooms

 

Limited Rooms available tells you that there’s not a high quantity, so if you want to get a room, you better get your card out and book.

Best Seller – Limited Supply! tells you that these sell, and they sell quickly – almost as well as Stuart’s Niche Products – so there is a real chance you’re going to miss out on the hotel you want.

Best Deals for Your Dates tells you that you’re not going to be able find these prices anywhere else.

If you don’t buy it here, you’re going to pay more, and when you come back they just might be gone.

I’ve experienced this when I was trekking across Spain, trying to book a hotel for that particular night and the numbers were seemingly going down – with lots of travelers looking at the page – you felt more inclined to buy in that moment.

 

How You Can Use This

Scarcity and Urgency doesn’t just apply to quantity; it applies to time and price, too.

So don’t worry if you’re not in the hotel industry.

For example, Marcus Taylor over at ConversionXL, used scarcity to improve his product sales by 332%.

 

musicians guide scarcity example

 

By combining time and price, he was able to create a sense of urgency that made people want to buy his product there and then.

Because, for a limited time only, they could save £200 on his product.

Once the timer hit zero, it’s back to full price.

Who want’s to pay more when they can pay less?

Look for opportunities where you can manipulate price, time or quantity, like:

  • This Weekend Only…
  • The Next 100 Email Subscribers Get My eBook Completely Free
  • Flash Sale: All T-Shirts $5
  • Only 10 Spaces Left: Get Access To The Membership Site Now!

On that that note, have you heard about the Nichehacks Membership site yet?

 


3. Why Reassuring Your Users Can Create Repeat Business

Reassurance – the act of removing people’s doubts or fears – can create loyal, repeat customers for you.

And as HelpScout point out, this is really important:

 

loyal customers

 

This is because if people know they’re getting the best value for their money, from someone they can trust, and cares about them, they’ll be more likely to return.

Agoda do this perfectly throughout the buying process.

They constantly reassure and show you that you’re making the right decision.

Let’s say you’re looking at this hotel in Bangkok.

This combination of social proof and reassuring copywriting – “Great choice in property!” – pulls you towards this hotel. (You can read Chelsea’s Beginners guide to copywriting for free right here).

 

first image

 

Once you’ve selected your property, after using the urgency tactics in the last section, they reassure you and talk to you in the same way a real sales person would if you were in a travel agency:

 

reassuring words

 

Then, once you’ve parted with your cash – the point of no return – they reassure that you’ve made the best possible decision with your money.

Making you feel safe in your decision and more likely to return, because your parting experience with the site is that you got real value for your money.

 

final stage reassurance

 

Where the internet can be a cold, harsh, distant place, creating this real warming connection between you and your customer can be the difference between keeping them, and them leaving the page to look somewhere else.

 


How You Can Use This

There are a lot of different ways you can use reassurance, both directly and indirectly.

Taking the social proof elements out that you read about before – which can also add reassurance – here are some of the ways you can give it to your audience:

  • Payment Protection
  • Return, Exchange and Warranty Policies
  • Privacy Policies
  • Control Certificates (Industry Certifications, like HubSpot content marketing certificate)
  • Thank you emails
  • Customer service offers
  • Feedback sheets

For example, Nabru found one of the problems with buying furniture online is the fear of it getting into your property. So, they created this section on all of their to combat it:

 

nabru reassurance example

 

It’s a simple message, but it really does add an extra level of comfort to your decision, doesn’t it?

You really need to look at all of the points of contact on your site where people are dropping off – checkouts, sales pages, blog posts – and add reassurance to them.

It could make a world of difference to your conversion rates.



4. How To Up Sell So Well Even The Most Tight Fisted Person Can’t Help But Buy

Have you ever been into a shop where they have lots of shiny, little, must-have items dotted around the cashier?

It could be chocolate bars at the Supermarket, or it could be socks in a sports apparel store, or cups and mugs in a housewares shop; you’ve definitely seen it.

This is called upselling and it’s where you can make a lot of money, selling products in addition to the product they’re there to buy.

The upsells on Agoda are subtle, but my gosh are they effective. And they use it not only with their own original offers, but with affiliate offers, too.

When you’re booking a room, where possible, they slip in an upsell where you can get more for just a little more money.

 

agoda upsell

 

Not only is the page filled with benefits of why you should buy, they combine all of the elements you’ve seen in this article to drive home their extra product sales.

There’s a: limited time offer, reassurance of saving money, social proof and urgency on the amount of rooms there are. Making buying more from them a much more appealing offer.

 

“When used properly, upselling can actually lenmarkidanbring you closer to your customers, while bringing you more revenue, better retention and lower churn.”

– Len Markidan, Groove HQ

Click Here To Tweet This!

 

They also continue the upsells – especially their affiliate ones – depending on where the attention of the customer is, too.

For example, after you’ve booked your hotel, they focus on the next decisions you’ll be making.

You probably already have a flight if you’ve booked a hotel, so they offer out for the next logical step – renting a car.

 

affiliate upgrade agoda

 

This is really subtle, there’s no hard-sell here, but it’s a benefit drive affiliate offer that’s perfectly in line with their core business – providing quality vacation services at value.

 

 


How You Can Use This

Look at where the attention is on your site, and think about the process people are going through.

If they’ve just bought a product, for example, they’re already in a buying mode and are open to being sold to. So, what are they looking for next?

Alternatively, look at specifics on your site, like the type of blog posts they’re reading.

If it’s a how to, you could upsell your practical courses . If they’re on a more thought-leader style post, you can sell them on your personal eBooks.

This doesn’t just apply to sales products, either.

You can also upsell to a content upgrade, or getting people on your mailing list.

On the Roman Fitness Systems site, you have two options when you start:

 

roman homepage

 

If you choose the Make People Hot option, you can expect to see this eBook:

 

fat loss ebook

 

And if you select the Make People Huge option, you get this eBook:

 

roman mucle gain upsell

 

This is tailored, targeted upselling that gets someone onto their mailing list.

Then you can continue to upsell through your mailing list, and cross your site, if it’s not what people are looking for.

 

(P.S. If you’d like to download a free list of 101 expensive affiliate niches click here or the image below)

 


Wrapping It Up…

Agoda clearly have their Niche Marketing on point. Heck, I wish I’d come up with the ideas they have.

They are great online marketers and an excellent example.

But, here’s what you really should have learned from them:

  • Social Proof: Put your social proof where people’s attention is focused to convert more highly and influence their image of your site.
  • Scarcity and Urgency: Let people know that what you’re offering isn’t going to be here forever. They need to act now, or forever live in regret.
  • Reassurance: Buying on the internet is scary. Give them a hand and let them know they’re making the right decisions and their hard-earned cash is safe.
  • Upselling: Find where your audience attention is when they’re looking to buy – or upgrade, like to your mailing list – and strategically place your next level products there.

Are there any niche sites where you love the way they sell? Let me know in the comments!

 

CLICK HERE TO GET ACCESS TO 150+ NICHE REPORTS

The post 4 Important Lessons Niche Marketers Can Learn From Marketing Giant Agoda.com appeared first on NicheHacks.

Source: affiliate9

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22 Aug

12 Frequently Asked Questions About Building and Using PBNs

Since 2013 I have been talking about, using and building PBN sites to help rank mine and other websites.

There are very few people that talk about PBNs in a balanced way. I hope this post helps answer some of the common questions people have.

If you have any questions feel free to drop them in the comments section and I will respond.

 

What is a PBN?

A Private Blog Network is a network of real, relevant and authoritative sites that are perceived to be independent from one another in the eyes of Google but you control and can link to your money site. These links being real and relevant drive ranking improvements within Google.

what-is-a-pbn

My Team Offers Two Services To Help:

Have My Team Build You a PBN

Use My PBN – Powerful Links

Frequently Asked Questions About PBNs…

 

ONE – Do PBNs Still Work to Rank Websites?

The short answer is that backlinks from relevant authoritative sites definitely still works! The question of how much does it work is answered in more detail below but I can say that it definitely does work on both my sites and clients.

Each week we receive emails like this one received last week…

improve-ranking-with-pbn

TWO – What is the Best PBN Hosting Options Now?

Hosting can be a massive pain! I now have 1 person who works full time to manage all my hosting accounts.

I now have two simple recommendations for people who are looking to host a PBN…

  • Best Option for Large Network or Agency – Use multiple popular shared hosting accounts like we do to ensure your referring IP profile is as natural as possible. This strategy ensures your PBN sites are not located in a “bad neighbourhood” of other PBN sites.
  • Best Option for IndividualsEasyBlogNetworks offers hosting that is essentially a dashboard for multiple cloud hosts.

Best PBN Host

(prices increase for this host Sep 1, 2016)

THREE – Do PBNs help all websites rank and how many backlinks do I need to rank on the first page?

The type of sites that seem to respond the best are those in “boring” niches that traditional white hat link building is the hardest in!  This usually involves an affiliate site or a business site.

The sites PBNs don’t make a lot of sense to use on are sites that have an easier time to build links. For example a “mom blog” would do better to allocate its money for SEO to guest post outreach and creation.

Sometimes the ones that don’t respond the best are either the crazy competitive local niches (unless a lot of links are sent at them) or the large magazine style site who need a monthly link velocity way higher than the package purchased.

To help people answer the question of “how many links do I need” I wrote this post and provided a free guide.

 

FOUR – What is the risk of using a PBN?

There is risk with every marketing strategy online. I have an issue with SEOs who don’t try and communicate the risk of using PBNs.

The right level of risk vs reward to accept is highly dependent on everyone’s personal situation.

What I can share to try and help quantify the risk is that our lifetime deindexation rate over the course of 3,000+ sites being built is…

  • Over 3,000 sites have been built
  • 8% for done for you niche relevant exclusive PBNs (done for you PBN service)
  • 23% for Use my PBN, exclusive but shared PBN service with most of those deindexations coming in 2014 (see what I wrote about it when it happened here)

What will happen if sites do get deindexed is that the rankings benefit of the use of those PBNs is lost.

I DO NOT RECOMMEND someone only use PBNs as their SEO strategy. It is critical that your sites footprint remains distributed and not easily identified as a site that exclusively uses PBNs.

 

FIVE – For the Use My PBN Service do links on my PBN stay live after someone cancels?

Yes, links on my use my PBN service stay live even if someone cancels.

The most common reason people have for cancelling is that their rankings have jumped up to where they want them and they no longer need the service. So a lot of people tend to use the service until they achieve the ranking goals for their site or clients site and then cancel the service.

 

SIX – Can I Add More Articles for the Done For You PBN Service?

In our done for you PBN building service we create 1 article per site every 5 months. There are times that people would like to add more.

When we build your PBN with our done for you service we provide you with admin access to the site and you can post as ma

Many SEO agencies use this access for when they add a new client. A lot of our clients have a network relevant to a specific industry or geography and then when they add a new client use that existing PBN to build relevant/authoritative links to that new website.

 

SEVEN – Does it Work for Reputation Management?

With the growth of the online reputation management industry we have seen an increase in the number of people using our service for Reputation Management.

The basic strategy for reputation management fits well with our services…

  1. Create positive pages about the individual
  2. Drive links to those positive pages/profiles (using Use My PBN or Done for You PBN Service) to push them in front of the negative posts

Similar to the agencies mentioned above a lot of reputation management consultant clients we work with like to use a combination of having their own PBN network managed by us and as they add new clients simply post new posts to that network.

 

EIGHT – Does it Work for Videos?

Although it works for videos and clients have seen substantial ranking improvements there are a lot of strategies that are higher risk/lower cost that seem to be able to rank videos more cost effectively.

The reason is that the domain strength of YouTube is strong enough that if you throw some crappy links at the video it usually doesn’t result in the post getting penalized.

However, I believe this will continue to move in the direction that higher quality links will have a bigger and bigger impact driving results for your site.

 

NINE – Can I Rank My Amazon Private Label Listings?

This is a fun one I have been experimenting with lately.

The answer is that YES you can influence which Amazon listing shows up in Google.

It is either Feast or Famine when it comes to rankings Amazon Listings. Since Google only shows a couple results in Google you need to be in the top 2 for Amazon listings for the given keyword or you get no benefit.

Here is the basic strategy I have tested with success…

  1. Identify keyword to rank for, target relevant, buyers intent keyword with low competition (KC score < 30)
  2. Analyze the Amazon competition currently showing up in Google to determine the number of backlinks they have using this strategy.
  3. Based on the number of links you need go ahead and build links to that Amazon listing. I like to use the powerful links from my Use My PBN network to boost my Amazon listings to show up in Google.

 

TEN – Should I Hide My Sites from Crawlers like Majestic, OpenSiteExplorer and AHRefs?

I go against the grain when it comes to my recommendation to NOT hide your PBN from crawlers.

The reason?

You are only asking the crawlers to not index the links from your site and it would be easy for Google to create a crawler that looks for the sites that request to not have the link networks track their links.

Now once they have a list of all the sites that have hidden themselves from Majestic, AHRefs and Moz what is the chance that they are all PBN sites or doing something sketchy…. I would theorize it would be pretty high!

For that reason a better approach is to build a PBN that is real/relevant and could stand up to a manual review if necessary.

 

Eleven – When is the right time to start building a PBN or Links?

People that are just starting out often wonder what the right approach is to the timing for building their PBN.

The short answer is that as soon as you know you are going to be going into a niche it is a good idea to start building out a niche relevant PBN but do not let that stop you from getting started.

 

TWELVE – What is the PBN backlinking strategy I use now for new sites?

So, what do I do today to get a site moving up the rankings?

It of course depends on the competition and the number of links I suspect I will need to rank. Like I have mentioned above using PBNs exclusively is NOT the best strategy but using them strategically still makes a lot of sense for me.

What I really like about the strategy of using PBNs as the cornerstone of ranking a website is that it is scalable based on the results. Because of that here is the basic strategy I use with a new site…

  1. Build a 5-10 site relevant, niche specific PBN right away
  2. Once the site is created start dripping use my PBN links to it
  3. Measure the results of the ranking improvements and create a plan to scale up the links as needed.

 

Have My Team Build You a PBN

Use My PBN – Powerful Links

 

Source: affiliate4

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16 Aug

5 Yoga Affiliate Programs for Tranquility and Wealth

I’m back with this week’s Niche of the Week. This time, I found something that I am definitely interested in! In fact, I’m into it right now. And it’s surprising for me to see that this topic falls under the spirituality niche, when it is more popular these days as a weight-loss method and way of promoting general wellness.

Yes, I'm talking about yoga — and yoga affiliate programs.

Can you lose weight, find your center, and rake in cash all at the same time?

Know the Yoga Community

Since yoga is a way of life, you can bet there is an online community of yogis and yoginis. But how big a community are we talking about here?

I only have to look at social media sites like Pinterest and Facebook to know that yoga is an "in" thing for fitness and wellness buffs. But I still recommend checking Google Trends to see exactly how this niche is performing.

Google Trends show an upward interest in yoga. The biggest interest comes from Canada, Singapore and the US, countries whose citizens have spending power.

Yoga - Google Trends Yoga - Google Trends Region

 

This matches up with the yoga-related data from Statista.com. One statistic shows that 25 million people in the US alone were practicing yoga in 2014.

ChannelSignal.com indicates in their study that yoga totally wins over other methods of indoor recreation. It’s not surprising the industry earns $27 billion USD annually.

Channel Signal Yoga

Yoga, as an industry, is performing well, and is predicted to do even better in the coming years. Interest in the niche has not waned, as more and more people are trying to live better by staying fit. As with any popular niche, you’ll find plenty of websites on yoga, such as YogaJournal.com and DailyCupofYoga.com. These are established sites with plenty of followers. And where there is a large following, you’ll find an interactive community that you can join in later to mingle and promote.

Keywords in Trance

You’ll be going “Hmmmmm” instead of “Ommmm” when trying to look for keywords in this niche.

Because I chose a popular niche with an active community, I was expecting high-competition keywords. I was pleasantly surprised to find a lot of low-competition keywords for yoga! They are mostly information keywords, though, so while I would add them to my list, they won't be enough for a solid marketing strategy.

Yoga - Affilotols Keyword Search Results 1

Scrolling through the results, I found a few that are mid- to high-competition. These have buyer intent, like “yoga fitness clothing,” so expect similar keywords to be highly competitive.

Yoga - Affilotools Keyword Search Results 3

 

Always check the “Related Keywords” tab in AffiloTools to look for more keywords that tie into to your primary keyword. If you’re still looking for some good option, then head on over to KeywordSpy.com for more related keywords. You should also look into different yoga styles as a way of differentiating yourself. These various styles are more specific and so they will have both fewer monthly searches and higher competition. At the same time, they are buyer-intent keywords that may be worth adding to your list.

Yoga Affiliate Programs

The yoga niche is astonishingly large. It has several sub-niches, and you can promote anything to do with yoga, from clothing to courses.

I always start with ClickBank Marketplace when searching for affiliate programs. The site almost always has an affiliate program for a niche. I was positive as I went into ClickBank that the marketplace would have yoga affiliate programs. And it does! I found some other options on the web as well. 

The five yoga affiliate programs here offer classes. You'll find others that offer mats and clothing. I didn't include them here, but will feature them in a separate Niche of the Week.

HerYogaSecrets - Yoga Affiliate Program

1. HerYogaSecrets.com/YogaBurn

About HerYogaSecrets.com
HerYogaSecrets.com offers YogaBurn, an instructional course on yoga that helps you lose weight. It’s available in both digital and DVD formats.

How much can I make?
You can make 75% commission per sale. That’s around $37 USD.

How do I apply?
Sign up directly through the Affiliates page or ClickBank.

Yoga For Healing - Yoga Affiliate Programs

2. Yoga-For-Healing.com

About Yoga-For-Healing.com
Yoga-For-Healing is similar to HerYogaSecrets. Both offer instructional videos. The difference is in their focus. While HerYogaSecrets is about shedding pounds, Yoga-For-Healing focuses on recovery and wellness.

How much can I make?
Each sale earns a 50% commission, which comes out to be $44 USD.

How do I apply?
You can get your affiliate link through the Affiliates page or ClickBank.

BrilliantYoga - Yoga Affiliate Programs

3. BrilliantYoga.com

About BrilliantYoga.com
BrilliantYoga.com claims to be a yoga course for both weight loss and wellness. Unlike the programs we've already covered, BrilliantYoga offers an eBook that shows you how to use yoga to jumpstart your weight loss and wellness journey.

How much can I make?
Affiliates get a 70% commission, which is roughly $29 USD for each sale.

How do I apply?
The site has an Affiliates page, or you can go to ClickBank.

Yoga Download - yoga Affiliate Programs

4. YogaDownload.com

About YogaDownload.com
YogaDownload’s tagline is “Take Yoga anywhere.” The site offers online courses on different yoga styles (and some are even free). As the domain name suggests, once you have paid for the course, you can download the lessons and take them wherever you go. You can even access them on your mobile device!

How much can I make?
Affiliates earn 12% for every sale. Classes are usually worth a couple of dollars in commission, while packages are usually $40 USD each.

How do I apply?
The site has an Affiliates page but you need to go to ShareaSale to apply for the program.

LiveyogaLife - Yoga Affiliate Program

5. LiveYogaLife.com

About LiveYogaLife.com
LiveYogaLife offers courses on various yoga styles. Similar to YogaDownload, you choose lessons you can download to your computer or mobile device. You get a printout of the positions for you to follow along with the downloadable audio.

How much can I make?
Affiliates earn 7% for each sale. The cost of each set or course ranges from $9 USD to $60.

How do I apply?
LiveYogaLife manages its own affiliate program, so you need to apply through the Affiliates page.

Letting People In Your Circle

The yoga niche has an active community that you can target and tap. Go out there and be one with them!

A popular niche is both lucrative and challenging. On the one hand, you have a large market you can target, but on the other, you can be sure other marketers out there are tapping into the same market and upping the competition. Good link-building and marketing strategies can make all the difference in a competitive niche. Be sure to have one ready in the early stages of planning your affiliate marketing business — even just a rough draft — so you can make a smooth transition from site-building to link-building.

Social Media Marketing

This is the top link-building and marketing method these days, and with millions of people logged in to their Twitter, Facebook and Instagram accounts, it’s really no surprise. You can even find groups/communities on Facebook like this one where you can join in and be part of the discussion. You can share a few informative articles on your site and any other interesting tidbits on yoga. Just be sure you're not just shamelessly self-promoting and that you're following any community rules. 

Affiloblueprint has lessons on promoting your site through social media. You can also check out resources such as SocialMediaExaminer.com for more tips and strategies on promoting your website on social media.

Create Tools or Videos

Great content such as tools and videos can bring in lots of traffic to a site. Creating this content to share on your website, and on other social media sites, is difficult, but the results more than make up for effort spent.

Videos are not nearly as complicated as you might think, especially once you’ve decided what you will make your video about. You can demonstrate a few yoga positions, or you can do a yoga video diary and set that up on YouTube and other video-sharing sites. Not only will you be on a path to wellness, you wallet will be too! (YouTube content creators can earn some serious cash.)

Creating tools require a deeper knowledge of the niche and your target market. What tool would they find helpful enough to download and share? That’s a question you need to answer, and once you do, it can take considerable time and money getting that tool out. But, again, being the site that offers a unique tool to the rest of the yoga community is worth it.

Don’t be overwhelmed with the challenges these content types present. You can always outsource, if need be.

Flattery List

A flattery list is a list of the movers and shakers in your niche. In the yoga niche, this would be top yogis and their websites. You can create a list of the best yogis, a list of the top websites, or a list of the best yoga clothing brands to feature on your blog. Make sure to include why you’re selecting them as the best. Trust is important here. 

You can then get in touch with these websites and let them know you added them to your list. Usually they'll give you a shoutout and mention they were featured in an article on their own social media pages. When they share the link, you get more traffic. It sounds like a drawn-out process, but it’s really simple.

Yoga Affiliate Programs: The Path to Greatness?

The competition can scare and stress you out, but the rewards can be worth it.


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75%

Commission
50%

Comission
70%

Commission
12%

Comission
7%

Commission

Two things stand out in the yoga niche: its popularity and the diverse affiliate programs you can promote.

Its popularity is a bit of a blessing and a curse. Yes, the competition will keep you from getting complacent, but it can also work for you in that there’s a big enough market for everyone to make a bit.

The commissions are as varied as the affiliate programs themselves. Any combination of these programs could make you a nice profit if you put forth the effort to promote them.

If you’re new to affiliate marketing, and are interested in going into yoga, then consider chronicling your journey to enlightenment and wellness with videos and a blog. You  can find some inner peace by knowing you are looking after your mind, your body, and your wallet all at once.

I hope you enjoyed this week's Niche of the Week! Would you consider promoting yoga affiliate programs? Do you have any niches you want featured? Let me know in the comments!

Struggling with link building? AffiloBlueprint has the latest and greatest methods!

Source: affilate6

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15 Aug

5 Steps to Efficiently and Effectively Manage Your Email

I think it is safe to say that we all believe that the more efficient and effective we can be with email the better off we will be!

This quick post is to provide you with a summary of my current strategy at getting the most out of each email opportunity without spending all day in email.

2 Small Rants

When I spent some dedicated time trying to research how to setup my system to be most effective I had 2 recurring frustrations with other related posts.

  • ONE – Most articles talk about “the best” and that is definitely BS… there is no BEST system and the optimal solution for you one day will not be the next day. Having a closed mindset that you have the best system leads you with less opportunity to spot additional improvements. I hesitate to say “best way to handle emails” in this post because I am sure I can still improve!
  • TWO – I also want to be clear… a lot of posts/articles/book chapters I read about “dealing with” “overcoming” “winning” with email have the tone that the author wants less email… I WANT MORE… it is one of the best leading indicators with my business. The more email I am getting the better the business is doing. Plus, many of the questions and opportunities that people email me about are interesting and if handled well can lead to exciting new opportunities for everyone.

Don’t wish for less email… wish you are better at dealing with email!

 5 Steps to Efficiently Handle Email

5 Steps to Be More Effective and Efficient With Email!

So here is the basic systems I have intentionally either put in place or not put in place to help me be more efficient/effective at email…

  1. Assistant to process email in my primary email account and delete/respond to very straightforward email and tag emails to me where someone is asking me a question.
    1. TIP – for anyone with multiple Gmail accounts make sure you change the background image of your Gmail account so it is unique for each account.
  2. Have at least a couple email accounts so for all hosting accounts, services I use one email and that email gets monitored by a VA for any issues and I rarely login to it.
  3. I don’t use folders because I have always found searching emails to be faster and studies have backed this up. When you think you want to use folders I suggest trying tagging to help save time and keep things organized.
  4. Don’t use any alerts on my phone or computer for email – these can be way too distracting and break my focus from my current focus.
  5. The biggest challenge at being efficient/effective with email is carving out the optimal amount of time to deal with email. Here is what I try and do…
    1. Check email mid-morning after my main task for the day is completed and complete any shorter task
    2. When I work in the evening process all email, respond to all or if I can’t complete it use the chrome extension Boomerang to have it send back to me at a time I will be able to act on it.
    3. The goal is for every night to not have any email assigned to me still in my inbox.
    4. In addition for every email I send that I am looking for a response on I make sure to Boomerang it back to me at whatever the right timing is so I can follow up. This works great for assigning one-off tasks to my team or following up with any opportunities.

For reference I looked back at last week and here are the basic numbers for my inbox…

  • Average Number of Email Per Day = 100+
  • Number of Hrs Per Day Spent on Email (by me) = 2.5-3.5

If you have any questions please leave a comment or feel free to email me ?

Jonhaver11 (at) gmail (dot) com

Source: affiliate4

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14 Aug

Branding for Niche Marketers: Step-by Step Guide To Building a Powerful Online Brand Image

My mom is a brilliant chef.

I guess all moms are.

She makes delicious cheeseburgers; way more awesome than McDonalds or any other burger chain in the market.

Really!

But can I sell them for the same price as McDonalds?

No chance.

McDonalds is a brand people trust and willingly associate themselves with. They know they’ll always get the same great taste when they order a McDonalds burger

I’m a nobody.

I might sell a few here and there, but I can’t build a long-term business from it.

Unless I establish a trusted brand as well.

As a niche marketer, you don’t sell cheeseburgers (you can of course!) but you do need to build a brand to earn people’s trust and establish yourself as a niche authority if you want to build a long-term business that keeps churning out money years down the line.

In this post, I’ll show you exactly how to do that.

 


What You’ll Learn in this Post

  • Why niche marketers should care about branding
  • How to instantly build credibility with a small change to your website’s design
  • An under-utilized content type that can immediately establish you as a niche expert
  • How Facebook can help you build word of mouth marketers and brand advocates

 

 

ziglar“If people like you, they’ll listen to you. But if they trust you, they’ll do business with you”Zig Ziglar

Click here to Tweet this!

 

 


Why Branding is Important for Niche Marketers

Thousands of niche marketers are promoting the same products from Amazon, ClickBank, JVZoo and other affiliate networks.

But all of them have different results.

Some are making six-figures every month while others are hardly selling anything.

The top marketers have strong personal brands. People trust their recommendations and know that they’ll get their money’s worth.

This is exactly why companies spend millions of dollars every year buying celebrity endorsements for their products.

And this is why influencers generate 2x more sales for companies vs. paid ads.

 

influencers

 

But that’s just one side of the story.

As an internet marketer, you know you can’t build a viable business without generating a significant portion of your traffic from Google.

And Google clearly has a soft corner for brands when it comes to search engine rankings and even penalizing websites.

 

google loves brands

 

So how do you differentiate yourself from the thousands of other marketers selling or promoting similar products?

Take a deep breath and follow these steps.

 

 

chris ducker“Building my brand has quite frankly turned out to be the best business move I’ve made in my entire career” – Chris Ducker

Click here to Tweet this!

 

 

 


1. List Your Brand’s Core Values and Identify Your Target Audience

Are you in this for the long run or just trying to make a quick buck?

Are you solving problems or just promoting shiny products?

Who’re you targeting? Anyone with an overflowing wallet or someone who’d be grateful you helped?

You can’t build a powerful brand without the right mindset.

So you need to answer these, and many other, questions before you start working on your brand image.

The shortcut to getting this step right is by defining your core values; things that you just can’t compromise on.

For example, as an affiliate marketer, some of your core values could be

  • To offer solutions to your audience that’ll help them excel in their businesses (aka Customer Success)
  • To never promote products that you haven’t tried yourself.
  • To never recommend a service that you don’t believe in.
  • To take full responsibility for anything that you promote.
  • To promote only the most relevant offers.

You can expand this as much as you want.

Following a set of values doesn’t bring immediate results. Sometimes, it can even test you for months. There might be no good enough products to promote

Do you go back to promoting rubbish just to make a quick buck, or do you stick to your values?

And I’m not preaching morals over here.

Sticking to your values is the only way to differentiate yourself from opportunistic marketers and establish yourself as a trustworthy knowledge source.

It pays off 100x once your audience starts trusting you.

 


2. Choose a Memorable Domain Name and Invest in Your Site’s Design

Exact match domains (EMD) vs. branded domains is still a hot debate in the SEO world. Many marketers still go for EMDs and find success.

However, in 2012 Google’s head of web spam clearly indicated that EMDs are not going to work anymore.

 

emd

 

So even if EMDs are working for you right now, it’s still a risky strategy.

But purely from a branding perspective, I’d go for a domain name that is easy to remember, represents my brand properly and sounds good.

NicheHacks.com is a good example.

Stuart could’ve easily gone for a URL like freenichereports.com or nichesiteearnings.com, but NicheHacks sounds much better and also represents his core offer properly.

It’s also much easier to secure backlinks from high authority sites for branded domain names as compared to EMDs.

For example, editors of Forbes or Entrepreneur would never allow a backlink to a URL like “BestWeightLossTipsFor Men.com” or “AwesomeCheapTshirts.com”.

As a freelance guest blogger, and a writer for several A-list blogs, I know this from experience. You can use Shopify’s free business name generator to find domain name ideas that suit your brand or use a brandable domain name marketplace to find niche domains.

Nutrition Secrets, a niche blog by Neil Patel, is a great example of a branded domain name.

 

domainniche

 

It not only has a unique and easy to remember brand name but also has a very professional design, which is the other thing that you need to invest in.

As a serious marketer, you don’t want to be using a free WordPress theme because it not only looks bad but also puts your site at a security risk.

We use Wp-Radiance for NicheHacks and it looks quite clean and professional.

But you can use any other theme you like as long as it gives center stage to your content and doesn’t have unnecessary clutter.

AuthorityNutrition, a blog in the healthcare niche, is a good example.

 

designniche

 

Both these things (domain and design) are easy to overlook when you’re starting out, but they have a huge impact on your brand’s identity.

If you’re not good with WordPress, you can use this A to Z guide to building a WordPress website. If you don’t have the time to do everything yourself, you can hire designers from 99Designs, Fiverr or Upwork to get yourself plenty of logo and website design options.

 

 

spencer haws“I no longer even care if an exact match domain is available” – Spencer Haws (NichePursuits)

Click here to Tweet this!

 

 


3. Get Your Hands Dirty in Your Niche and Share Personal Experiences

If you’re planning to build an authority blog in a crowded niche, your best chance to stand out and get noticed is by really getting involved in your niche and getting your hands dirty.

Not sure what that means?

NicheHacks writer James Johnson is a perfect example.

James recently started his own blog in the travel niche – really crowded – in an open niche site challenge.

And what’s the first thing James does after getting the design and URL right? He dives right into his niche and goes out traveling himself.

 

onedayguides

 

He could’ve easily found all the content he needed with a few Google searches, but he chose to explore things himself and share his own experiences with his audience.

This immediately makes him authentic to his audience and adds so much more weight to his content because he’s sharing his personal experiences, not some re-hashed content from the web.

So the next time any of his readers are traveling to Portugal, or any other countries James has been to, they can trust his advice.

 


4. Stand Out from the Crowd by Creating More Video Content

If you want your blog visitors to immediately fall in love with your content, start creating more videos. Video content has taken the web by storm and shows no signs of slowing down.

In fact, it drives the highest user engagement among all other content types.

videostats

Source: Hubspot

Seriously, most people are just too shy to stand in front of a camera and look their audience right in the eye. If you can do that, you’ll immediately establish a strong rapport with your audience.

NicheHacks team member Chelsea recently started creating videos for her copywriting business. And she’s immediately more recognizable in her industry with more credibility and a higher probability of getting clients.

James is doing the same for his niche travel blog and regularly posts videos on his Facebook page.

It adds so much more value to his content when he’s actually visiting a place himself and sharing his experiences on camera.

 

videofacebook

 

Video becomes even more important when you’re marketing physical products. According to Internet Retailer, video product reviews boost eCommere conversions by almost 144%.

While researching different sites for this post, I came across Ideaing.com, a product review site that clearly makes all of its revenue from affiliate commissions.

 

affiliatevideo

 

For many of their products, they have high-quality video reviews. This makes their content 100x more valuable and actionable for their readers.

Even if someone visits their site for the first time, he’d immediately start trusting them because of their strong branding and quality video content.

You can also use screencasts to create How-To videos on different topics related to your industry. There are dozens of free and paid screen recording software applications that you can use to create such videos.

 


5. Grow Your Tribe by Starting a Facebook Group

According to Nielson, more than 83% people trust recommendations, or word of mouth, from friends and family when making online purchase decisions.

What does that tell you about online marketing?

If you have a group of loyal readers and subscribers who can vouch for your products/services/content (Seth Godin calls them your tribe) you can make 10x more sales at a fraction of your total marketing costs.

In my experience, there’s no better way to achieve that than starting your own niche focused Facebook group.

Why Facebook?

Because billions of people use Facebook every day and, in all likelihood, your audience is already there. There are more than 1 billion active Facebook groups on every niche imaginable.

Search for anything on Facebook and you’ll find related groups. I just randomly searched for “pumpkin growers” and found related groups.

 

fbgroup

 

It’s much easier to get people to join a Facebook group as compared to your email list (I’m a big fan of email list building).

Once you have them in your group, you can share useful content, engage with them, provide them solutions and build your image as a niche expert

Just look at how the NicheHacks Private Mastermind group has turned into a huge community of like-minded people.

When I joined Stuart’s team, the group had just over 5000 people. Now it’s a thriving community of more than 20 thousand (and quickly growing). And most of them are share read and share NicheHacks content regularly because they’re loyal fans.

Neil Patel has an awesome guide for starting and growing a Facebook group.

Do check it out.

 


6. Start a Niche Specific Podcast to Grow Your Audience

If you think that podcasts are old-fashioned or not effective anymore, think again.

In the U.S, the number of podcast listeners and Twitter users is almost the same. In fact, a recent study by Edison Research shows that the average number of podcast listeners is at an all-time high right now.

 

Podcast-statistics-2016-1-1

 

And just like Facebook groups, there are active and thriving podcasts in all kinds of niches.

Starting your own podcast is a great way to build your brand image and share value with your followers. In fact, you can use podcasts to interview other experts in your niche and borrow their credibility.

Despite huge potential, podcasts are under-utilized in niche marketing which is why it’s a great opportunity for you to take the lead.

Chris Ducker has a brilliant guide on starting and promoting an effective podcast.

 

 

NEIL PATEL“Facebook groups represents a massive opportunity for marketers who want to connect with prospects and provide value” – Neil Patel

Click here to Tweet this!

 

 


7. Feature on Authority Publications to Borrow Credibility

You’re visiting a marketing blog for the first time, and you see names like Forbes, Entrepreneur, LifeHack, Huffington Post in the “As Seen On” section.

What’s your first impression? “This guy must be good”

Featuring your brand on high authority publications either through guest blogging or sponsored posts is one of the best ways to build instant credibility.

It helps you borrow authority from other established publications in your niche and helps you win people’s trust.

We’ve done it here on NicheHacks

 

NH

 

And VideoFruit, one of my favorite blogs

 

videofruit

 

Even top authors and speakers like Michael Hyatt follow this strategy to build instant credibility

 

michael hyatt

 

Most bloggers use guest blogging to generate traffic, which is fine. But in my opinion, it’s much better to use it as a brand building strategy. You’ll get traffic anyway.

There are two ways to land mentions on leading blogs and publications.

You can reach out to them with high-quality guest posts or directly connect with the authors who’re already writing for authority sites and ask them to review your site.

You can also use platforms like Get Reviewed and HQ Guest Posting for guest blogging. Both these platforms connect publishers with bloggers on different high authority blogs.

Use them to search for relevant bloggers and ask them to get you mentions and backlinks on your target publications. But to make this work, you’d need to have some link-worthy content on your site as well. Otherwise, no authority blog would allow linking to you.

MyBlogU is another platform you can use to get cited on authority blogs. But it works slightly differently. Instead of directly asking bloggers to feature your brand, you can collaborate with them, answer their questions and get cited on authority sites.

 


8. Highlight Customer Success Stories and Expert Endorsements on Your Site

Has your product helped customers achieve success in their businesses? Have you ever received words of encouragement from any experts in your industry?

If yes, don’t be shy to use them on your blog. They only make you look more credible.

For example, here’s a testimonial Neil Patel uses on his blog

 

testimonials

 

There are several high-profile recommendations in the About section of NicheHacks

 

testimonial1s

 

Similarly, if your content has helped people take action or make a positive change in their lives, make sure you document their success stories and share them on your blog.

Yaro, Entrepreneurs-Journey, does this brilliantly on his blog. He has well-documented success stories of all his students and shares them regularly with his audience.

 

successtories

 

This is another form of social proof for your brand and makes you look more credible to your readers.

 


9. Create Authentic, Actionable, and Data Rich Content

Your content is authentic when you truly believe in it. You’re not just writing it to get visitors and social shares. It’s your honest opinion.

It means you’re prepared to lose readers because of your opinions and you’re not afraid of being controversial.

But you can only write authentic content if you’re knowledgeable about your niche.

The other two qualities, actionable and data-rich, are self-explanatory.

Every piece of content you publish needs to help your readers take action. It needs to give them actionable guidelines they can immediately follow.

And to make your content more persuasive, you need to back most of your opinions using solid data references and numbers.

Need examples?

Just read through NicheHacks archives. All our posts are highly actionable and backed by data evidence.

 


Ready to Build Your Brand?

Your brand image plays a key role in determining your success as a niche marketer.

The more credible and trustworthy you are, the more chances you have of making sales and commissions.

People buy from people they trust – it’s that simple.

So, what are you doing to strengthen your brand image?

I’d love to hear your thoughts in the comments section.

The post Branding for Niche Marketers: Step-by Step Guide To Building a Powerful Online Brand Image appeared first on NicheHacks.

Source: affiliate9

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08 Aug

Beginners Guide To Copywriting: How To Write Affiliate Product Reviews That Sell.

Including product reviews on your niche site is a really, really smart way to establish yourself as an authority and start making affiliate revenue.

Because think about it: product reviews are one of the most commonly searched for pieces of content on the internet.

As consumers, we know we’ve got an internet full of other people’s opinions at our fingertips.

So when we think about making a purchase we’re not 100% sure of, we take to the internet to help us make our decision.

So for you as a niche marketer, this is a huge opportunity to take advantage of.

Finding new or commonly purchased products for people in your niche to review on your website is a great way to both get traffic (because of all the organic search for it).

And to put up some affiliate links for additional passive income.

But since copywriting is something this community often seeks help with (both Jawad and I have recently written about it), knowing how to write an honest, reputable, and effective product review might not be one of your business strengths.

So in this post, I’ll walk you through the steps you need to take with easy-to-follow, formula-style instruction.

Ready to get started?

 

 


What You’ll Learn

  • What a product review is and what it isn’t.
  • The different sections that make up a product review.
  • Written samples for each section of the review.
  • When and how to write the intro.
  • Why you must write about the downsides of a product.
  • How to incorporate a story if you haven’t actually used the product yourself.

 

(P.S. If you’d like to download a free list of 101 expensive affiliate niches click here or the image below)

 


Our Sample Product

Today I’ll walk you through this tutorial while pretending to review a digital kitchen scale.

At the time of writing, it was the #5 best seller in the Home & Kitchen department on Amazon.

So it seems like it’d be a worthwhile product for a food or cooking niche site to review.

This is what it looks like:

 

copywriting for affiliate products

 

DISCLAIMER: I don’t actually own this product or any other related products if mentioned. I’ve also never used this product or any of the other ones mentioned. The example product description and the claims I make may not actually be my true opinion of it—they’re just examples. They may not even be factually correct. Again, this is just an example and not a reflection of the featured product or the seller.

 


A Great Product Review – is NOT a Sales Page

As a niche marketer wanting to make money from your website, it’s natural to want to highlight only the best aspects of the products you’re reviewing, but I’d challenge you to not let yourself do that.

Because the thing is, when people search for product reviews, they want to know the good and the bad.

They know that true perfection doesn’t exist in this world, so any product review claiming that is going to be inherently suspicious.

I’ll be approaching my sample product review from a positive point of view.

But please notice that I won’t be trying to make a hard sell or a hard call to action like I normally would on a sales page.

A head’s up: you’ll notice the sections move quickly from one to the other.

This is because you’re focused on helping the consumer make smart shopping decisions and you want to provide the most precise, valuable information in the shortest space possible.

The less they have to read to get to the information they’re actually looking for, the more they’ll appreciate you.

 


Features

What does this thing do?

What ultimate benefits does this specific product (or other products like it) provide?

What are its specs?

This is where you answer those kinds of questions.

This section is short, sweet, to the point, and answers the most immediate questions in a reader’s mind.

For example:

This kitchen scale by Ozeri weighs powders, liquids, and animal and plant-based ingredients—even in large pieces—up to 11 pounds.

It’s designed primarily for home kitchen use, and it’s super light-weight.

It’s 1.15-pound frame is 8.25 inches wide, six inches long, and just under two inches high.

 


Who It’s For

After you give the basics of what it is, describe the ideal user.

If you’re the kind of niche blogger that writes about yourself and your experiences a lot you can work in some of your own opinions here of how well the product worked for a person like you, with a little commentary on why.

This scale is for people who care about extreme accuracy in cooking… even if it’s just a meal at home for themselves. People who prize precision in their recipes.

So if you’ve read some posts on my blog before, you know that I appreciate a good, accurate recipe, but for me, cups and teaspoon amounts are easier to deal with than weighing.

Though I’m not much of a baker, I did try a few ultra-specific baking recipes with this scale, and I have to say I was quite pleased with the results.

 


Pricing & Purchase Details

After you talk about what the product is and who it’s for, you still need one more section of basic details: which is how much the item costs and where it’s available for people interested in buying it.

(Yes, this is where you can provide an affiliate link.)

This section is short and sweet… maybe even the shortest one of the bunch.

Normally, this scale costs $34.95 on Amazon, but right now it’s on sale for only $13.95 plus free shipping, which is more or less the expected price range for this type of product and functionality.

 


Pros

Here, of course, is where you talk about the benefits of the product.

Whereas a sales page would be hundreds (or more) words long and all about the benefits of the product, you want to be short and sweet here.

You want to list out all the good thing this product has going for it.

But without getting lost in sounding like a salesman because you’re desperate to start making more affiliate earnings from clicks.

Try something like this:

The really cool thing about this kitchen scale in particular is that it calculates the weight of your net ingredients and automatically detects and subtracts the weight of any bowl or container you’ve got them sitting in. This is awesome for measuring liquids, and means there’s WAY less cleanup involved in between ingredient chopping, saving you tons of time in the long run.

And since it’s digital, the makers put on a unit button that’ll convert grams to ounces and pounds to kilograms.

Hint: the way something looks usually isn’t a pro.

People can see what it looks like in the picture and decide for themselves how nice they think it looks.

So writing things like “chrome finish and two large buttons” in this section is just redundant.

 


Cons

This is the fun part.

But if you’re in love with a product and can’t find anything bad to say about it, know that someone has.

Just check the one-star and two-star reviews on Amazon if you need inspiration.

And PLEASE, do not write out cons that aren’t really cons.

You readers are looking for actual, useful advice, and the entire point of a cons section is to be useful.

So don’t say something like “this scale is so lightweight you might be scared if breaking it if you try to weigh anything above five pounds.” That’s not a true downside.

Focus on the things that make the product less usable, and believe me, there will be something you can write about.

Here’s what I wrote for the kitchen scale:

I’d imagine that the reason someone would buy such a seemingly detailed scale is to be incredibly accurate in their cooking.

Unfortunately though, this scale seems to have a tendency to only measure in even numbers, or to jump between even numbers when weighing ingredients.

It also doesn’t seem to pick up on added weight if you add it slowly, so if you don’t know how much of something is the right weight, it’s best if you keep taking it off and adding it on the scale as you adjust amounts. If you’re not using a dish to hold the ingredients, this can get really annoying.

 


Alternative/Similar Products

If the sections above have driven the consumer to be a little unsure of whether or not this scale would be the right one to use in their kitchen.

Or if they’re still in the window shopping stage and want to consider more options, this section will be gold to them. (And to you.)

Here’s where you can promote other products that are similar to the one you’ve just reviewed, but have different features, price points, and pros and cons. (And yes, it’s another place to add affiliate links.)

A good idea is to take your cons section and find products that fill those gaps.

You don’t need loads of products, just enough to give people alternatives, feel empowered, and keep them on your site.

Hint: Write reviews of all the products you recommend too, and link to them in this section.

Here’s one way you can present them:

If absolute accuracy is important to you, I’d actually recommend this kitchen and postal scale, which gets raving reviews for its accuracy, though it is a bit heavier and not as wide.

Another good alternative is this Weighmax scale, which doesn’t seem to have problems measuring the tiniest little added increments of ingredients.

 


Your Final Opinion

Here’s where you give your opinion on the product.

And yes, it does need to be a biased opinion… this is why people are reading your review.

If all they wanted was generic info on specs and what other people were saying, they’d just look at Amazon and its reviews. Make it memorable.

Here’s what I wrote for the kitchen scale:

For me, I’ll be sticking with my measuring spoons.

Like I’ve said though, I’m not much of one for precise accuracy in cooking and I don’t bake, so I’m not exactly the target customer for this product, though I do appreciate what it’s capable of doing.

And honestly, with a sale price point of less than $14 and free shipping? I think dealing with some of the cons are totally worth it.

 


Add an Intro

Now that you’ve got all of your information gathered and your product review almost completely written, you need to write an intro to draw people in.

There’s certainly nothing wrong with diving into the features straight away, but it’s not that interesting.

Look at the different highs and lows of the product that you’ve written about and tease the reader along a little bit to keep them reading.

When my sister in law saw me struggling to get a cake recipe just right and recommend the Ozeri Pronto kitchen scale, I wasn’t sure if it was something I’d actually need. (I’m kind of a minimalist and like to keep counter space—or any—clutter to a minimum.)

She saw me hesitate and offered to bring it over and let me use it for a week while she was on vacation. And use it I did. Here’s the rundown on the product itself and what I thought about it:

 


The Full Review

Now that I’ve shown you how to write the different pieces of a review, here’s the full thing put together:

 

When my sister in law saw me struggling to get a cake recipe just right and recommend the Ozeri Pronto kitchen scale, I wasn’t sure if it was something I’d actually need. (I’m kind of a minimalist and like to keep counter space—or any—clutter to a minimum.)

She saw me hesitate and offered to bring it over and let me use it for a week while she was on vacation. And use it I did. Here’s the rundown on the product itself and what I thought about it:

Features

This kitchen scale by Ozeri weighs powders, liquids, and animal and plant-based ingredients—even in large pieces—up to 11 pounds.

It’s designed primarily for home kitchen use, and it’s super light-weight.

It’s 1.15-pound frame is 8.25 inches wide, six inches long, and just under two inches high.

Who It’s For

This scale is for people who care about extreme accuracy in cooking… even if it’s just a meal at home for themselves. People who prize precision in their recipes.

So if you’ve read some posts on my blog before, you know that I appreciate a good, accurate recipe, but for me, cups and teaspoon amounts are easier to deal with than weighing.

Though I’m not much of a baker, I did try a few ultra-specific baking recipes with this scale, and I have to say I was quite pleased with the results.

Pricing & Purchase

Normally, this scale costs $34.95 on Amazon, but right now it’s on sale for only $13.95 plus free shipping, which is more or less the expected price range for this type of product and functionality.

Pros

The really cool thing about this kitchen scale in particular is that it calculates the weight of your net ingredients and automatically detects and subtracts the weight of any bowl or container you’ve got them sitting in. This is awesome for measuring liquids, and means there’s WAY less cleanup involved in between ingredient chopping, saving you tons of time in the long run.

And since it’s digital, the makers put on a unit button that’ll convert grams to ounces and pounds to kilograms.

Cons

I’d imagine that the reason someone would buy such a seemingly detailed scale is to be incredibly accurate in their cooking.

Unfortunately though, this scale seems to have a tendency to only measure in even numbers, or to jump between even numbers when weighing ingredients.

It also doesn’t seem to pick up on added weight if you add it slowly, so if you don’t know how much of something is the right weight, it’s best if you keep taking it off and adding it on the scale as you adjust amounts. If you’re not using a dish to hold the ingredients, this can get really annoying.

Alternative Products

If absolute accuracy is important to you, I’d actually recommend this kitchen and postal scale, which gets raving reviews for its accuracy, though it is a bit heavier and not as wide.

Another good alternative is this Weighmax scale, which doesn’t seem to have problems measuring the tiniest little added increments of ingredients.

My Final Opinion

For me, I’ll be sticking with my measuring spoons.

Like I’ve said though, I’m not much of one for precise accuracy in cooking and I don’t bake, so I’m not exactly the target customer for this product, though I do appreciate what it’s capable of doing.

And honestly, with a sale price point of less than $14 and free shipping? I think dealing with some of the cons are totally worth it.

 

(P.S. If you’d like to download a free list of 101 expensive affiliate niches click here or the image below)

 


Incorporating a Story… Even if You Haven’t Used the Product

So, yeah. That “story” I put in my mock product review above was totally fake.

I have no idea what my sister in law’s cooking habits are, but I know for damn sure she’s not the type to use some sort of baking scale.

DO NOT DO THIS.

I provided that fake story as an example of what an ideal affiliate product review should read like.

And it should include a unique story, because otherwise you’re just repeating the same dull information your visitors already read on Amazon and other product review sites.

They haven’t come to your site to re-read that same stuff… they’ve come for a unique perspective they can’t find anywhere else.

And ideally, you’d have used the product for yourself and have enough personal experience to speak about it intelligently for yourself.

But what if you haven’t used the product?

If you’re trying to grow an affiliate-based niche site quickly, you’ll need to review a lot more products than you have the budget to buy or the time to test out.

But don’t worry.

You can still get some “unique” stories no one else on the web is publishing associated with that product in two different ways:

  1. Ask a friend who’s used the product to tell you about their experience with it.
  2. Find a good review on Amazon and message the reviewer asking them to go more in-depth for a product review feature.

The first strategy is pretty straight forward: ask someone you know to tell you about their experiences with the product.

Dig a little deeper for the story behind why they started using it, and just tell the story from their point of view.

The second strategy takes a little more work, but isn’t that difficult.

When you see an Amazon review you’d like to know more about, click on the review title.

Underneath the review, you’ll see a comments section where you can respond to the author.

And when you respond, the author gets an email notification, and can decide if they’d like to respond to you or not.

This way you can get a unique story to tell along with the product without repeating what your visitors already read.

 

copywriting for affiliate products

 


And Finding the Pros & Cons if You Haven’t Used It

Remember when I was talking about how you absolutely have to include legitimate pros and cons of a product you’re reviewing on your site?

That necessity doesn’t change just because you yourself haven’t used the product.

Ideally, you’d be able to pull these details out from the friend you interview who’s used it or the person whose Amazon review you respond to.

But sometimes (especially if people LOVE or HATE a product), they’re blinded by their own biases and really don’t know what to say when it comes out to listing out pros or cons.

This is where Amazon reviews come in really handy.

So yeah, it’s not really ideal to re-publish something your reader could have read earlier in their product research, but listing out pros and cons outlined in different Amazon reviews is one of the best ways to maintain your credibility as a niche product reviewer, even if you haven’t used the products yourself.

It’ll take some time to do, but see if you can read (or at least skim) through all of the Amazon reviews relating to a product to get a sense of the most common problems and the most common praises.

But while you’re doing that, dig for frustrations and praises that come up more than once, but aren’t the most common, and make sure to include them.

Adding these less common comments about the products will lend you some niche credibility since you’re obviously doing your research and not just regurgitating the easiest-to-find information, and dedicated niche readers will notice that.

 


How To Find Pros & Cons Step by Step:

So here’s how to actually do what I talked about above:

Locate your Amazon product. In this case, it’s the digital scale.

Then scroll down to the review section and look for this:

reviews

 

This is where you can read reviews by any star rating.

To find out the cons, click the 1 star or 2 star ratings then scroll down again.

1star

I found this review first:

 

totally uselsss

 

And it’s filled with gold. Look what they’re saying:

“You cannot expect accuracy with this”

“I needed to add 5 grams of yeast to my bread pan. I already added a lot but the reading is still zero. It ruined my bread.”

These are obviously massive problems this scale has.

So your cons could look like this:

  • Not accurate enough for making bread because the reading meter is off.
  • The weight reading does not show accurate figures down to the single gram, making it inefficient for precise baking.

Here’s another one:

 

high

 

“It only weighs in even numbers.”

“I purchased this for bread making. It had to be very precise. I wanted to measure 5g, but the weight kept shifting between 4g and 6g.”

With this information, your could add this to your cons section:

  • This scale only weighs in even numbers, so if complete accuracy is what you’re looking for, this isn’t for you.

And finding the pros is just as easy. All you have to do is click the 5 star reviews and start reading:

 

accurate

 

“Accurate within a gram or two. Since I’m not selling drugs this is perfect.”

And then this one…

 

great

 

“Purchased this scale primarily to weight coffee beans so the 1 gram resolution was important!”

“Scale works like a charm – easy to use, very accurate, and flexible in terms of the units”

“Small enough that storage is easy”

So your pros could look like this:

  • Accurate within a gram or two of weight. So as long as you’re not selling drugs, it’s perfect.
  • Ideal for weighing coffee lovers weighing beans beans due to the 1 gram resolution.
  • Easy to use, accurate, and flexible in terms of units, so you don’t have to collect a bunch of different scales.
  • Small enough for easy storage, saving countertop space when it’s not in use.

So, yes, everything you need to know about a product’s pros and cons can easily be found on Amazon.

And, as I mentioned above, one of the best way to sell a product is to tell stories. Personal stories do work best, but in some instances you’re just not going to have them.

Mining reviews on Amazon for information can easily help with build a simple story—either by getting a reviewer to communicate with you directly about her experience, or digging deeper for pros and cons that aren’t so easy to find on other product review sites.

You could write one about the time Mr. Cheung used it to make bread and it caused a disaster because on inaccurate weighing then recommend a better product.

Or the time Doug successfully used it to weigh your coffee beans and ended up with the perfect cup.

Or even that time Mr. Jones decided to become a cocaine dealer and ended up giving away double the product due to the weighing issues. 😛

Latching a story into your review, even if you’ve never used the product before, isn’t hard. If you look hard enough, there’s stories waiting around to be told everywhere.

So use them.

 

(P.S. If you’d like to download a free list of 101 expensive affiliate niches click here or the image below)

 


Write & Publish Product Reviews Quickly

As you can see, writing a product review is not an all-out, difficult, tooth-pulling affair.

It’s pretty simple and straight forward once you’ve got the formula down, and something you can replicate for every single product you’d like to be featured on your niche site.

Plus, they make great keyword-rich pages that can glean organic traffic and make a fair amount of passive income… especially considering the minimal amount of time they take to write.

If you’re looking for ways to monetize your product reviews even further, check out this post.

And if you really want to take your affiliate income to the next level, check out Stuart’s 101 Digital Affiliate Hacks.

It’s so full of traffic-generating and money-making ideas that you’ll be busy for days optimizing your site for more income.

 

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